Oregon Food + Beverage Innovation


Innovation drives Oregon's food + beverage industry, and there's never been a more exciting time for both entrepreneurs who contribute to our state's award-winning food culture – and to consumers who share in the bounty! Our state is rich in natural resources and sustainable agriculture that together create a strong foundation for valued added food + beverage products.

Eat Oregon Now is proud to partner with some of the state's F&B leaders and we're grateful for their work to make Oregon living more delicious! Our partners for this year's Holiday Marketplace include Oregon-grown retailer Market of Choice, the OSU Food Innovation Center, the SBDC–Portland Community College's Getting Your Recipe to Market program, and the Oregon Entrepreneurs Network. 

Eat Oregon Now is sponsored by Market of Choice, a family-owned and operated retailer for more than 35 years. Based in Eugene, OR with 10 stores around the state, Market of Choice employs more than 1200 people. Market of Choice has place a priority on sourcing locally and supports more than 3,000 Oregon farmers, ranchers and food producers—so you can too!

OEN helps Oregon entrepreneurs start up and scale up. In 2019, OEN created the state's first angel investing program for food and beverage entrepreneurs. Called Angel Food Oregon, the program brought 25 investors to the table, many who were investing for the first time in food and beverage. One well deserving developing stage company won the angel investment of $150,000! Angel Food also supports early stage and concept stage entrepreneurs with education, networking and resources.

The Food Innovation Center has garnered an international reputation for it's work developing new products and techniques such as methods to keep Oregon's famous seafood fresher and more nutritious.  FIC's Sarah Masoni is known nationally as the woman with a million dollar palate!


Eat Oregon Now will showcase the products developed in the fall Getting Your Recipe to Market class. Presented by the SBDC and PCC, Getting Your Recipe to Market is a 14-week intensive program that provides food entrepreneur with a solid foundation in business, organizational and product development. This collaborative program combines the talents of instructors, business advisers and food professionals to provide a rich learning environment; one that creates a foundation for the entrepreneur. To date, GYRM has graduated hundreds of products, many are on the shelves at your grocery store today!

Business Oregon plays a leading role in jumpstarting, and sustaining local/regional economic development and the agency has identified the food + beverage sector as a major jobs creator in the coming years.

From Business Oregon:

For well over 100 years, cargo ships have traveled from Oregon ports, carrying a bounty of agricultural exports, grown or processed here in the Northwest. Oregon's renowned retail food products have helped put the state on the map, like Rogue Creamery's famous Oregon Blue cheese, which beat out its global rivals at the London World Cheese Awards, the first time an American cheese has ever won!

Oregon's excellent wine and craft beer producers . Oregon is home to 120 brewing companies and 450 wineries, many of which export their products to connoisseurs worldwide. State-sponsored research is making food processors more productive while cutting energy consumption by 25% in the next 10 years.